Access to trusted healthcare across life stages - wherever and whenever you need it.

Who is Caia?

Caia is a new way to think about women’s and family health. We provide easy, seamless access to holistic healthcare and support for women and families.

Why? Well, navigating life stages is hard - in particular when you are simultaneously trying to juggle a career. Often, we have so many questions. Is this pain normal? I thought getting pregnant was supposed to be easy? Why can't my baby feed? Why is my hair falling out? Why am I so anxious about returning to work?

This, combined with the pressure to do it all, means many of us are struggling to find time for our health. We created Caia to make it all a bit easier.

Using our intelligent tool we are able to learn more about you and your unique needs and take that information to deliver the support, content and products you need in a way that is convenient and easy. We do the heavy lifting so that you can breathe a bit easier and spend more time doing the things you love.

We focus on integrative and holistic health across all life stages because we know that when it comes to wellness it’s all connected - mind, body, and spirit. That’s why you will find a broad range of providers and services available in app: covering everything from sleep coaching and mindfulness meditation to fertility support and manager training. Real life support for modern women and families.

We are continuously building out our services and working with you our customers and practitioners to get it right.

We believe that with the right guides and the right crew of support around you, living a holistic life can be fun - dare we say it even downright joyful!

About us

Caia's Co-founding Team

Dr. Cortina McCurry | CEO

Cortina is Caia's CEO and co-founder. She is the mama to a beautiful and precocious 3 year old, and a purpose driven leader intent on pushing for innovation within women's health, shining light on opportunities to address unmet needs and enabling women to lead more joyful lives.

PhD in Systems Neuroscience

Cortina holds a PhD from MIT where she identified a novel mechanism for synaptic plasticity and developed an interest in the connection between the brain, mind and reproduction.

15+ years experience in Healthcare & Operations

Cortina was a Partner at Boston Consulting Group (BCG) before leaving to launch Caia. At BCG she was focused on healthcare and technology across corporates, not for profits, and startups. She was a leader of BCG’s Diversity Initiative and an advocate for self care and empowering women in the workplace.

Expert in Women's Health

Cortina has a passion for holistic and integrative care, and bringing together data and technology to drive progress in women’s and family health and wellness.


Rob Haggett | COO

Rob is Caia's COO and co-founder. With over 10 years of experience working in human services, health and wellbeing, he's passionate about contributing to meaningful social impact.

Strategy & Operations Consultant

Rob was a Senior Manager in strategy and operations consulting with Deloitte, having previously worked in EY's Supply Chain & Operations practice.

10 years experience in Social Impact

Rob has deep social impact expertise, having managed international health and education projects for women across Asia Pacific including Australia, Nepal, Indonesia and the Philippines

Experienced Business Founder

Rob was previously a Founder and Director of 2 businesses in the UK and currently sits on the board of a not-for-profit health organisation in Sydney.